Article From: "Melissa Vinsonhaler"   Read full article

We all know that the dawn of a new year is the best time to reinvent yourself. What better time to shed an old social media skin and put on another one? We commonly use this time for personal reinvention. Why not use it for professional reinvention too? Sometimes, this process is a little bit painful, but it can be a very helpful exercise in evaluating how to engage with the world. But how can we reinvent a brand that already exists?
Reinvention of where you are online

This may seem like a given, but serious evaluations of where your profiles are